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Your Media Policy: Template

17 Brani (1 ora e 4 minuti) Rilasciato il 21 agosto 2012
1
Welcome
3:31
2
What Is a Media Policy?
2:56
3
Dealing With the Media
6:03
4
The Media Unit
5:24
5
Choosing Your Media Gatekeeper
3:45
6
Your Company Spokesperson
4:32
7
Handling Reporters
3:18
8
When the Media Calls
2:47
9
The Media Release
1:36
10
How to Write a Media Release
1:49
11
The Social Media Release
2:53
12
Media Coverage Check List
5:25
13
Your Media Conference
12:25
14
Building Relationships With Reporters
2:12
15
Your Crisis Management Policy
3:06
16
Media Data Base
2:02
17
Conclusion
0:57