Make Money Your Way

Crunch Accounting

Hosted by Darren Fell and the Crunch team, this podcast is your go-to resource for practical, no-nonsense advice to help you build the life you want through your own small business.


Darren founded Crunch.co.uk in 2009 after experiencing first-hand the frustration of dealing with traditional accountants. Since then, Crunch has supported tens of thousands of freelancers, contractors, and small business owners with expert guidance, powerful tools, and a human approach to business finance.


The Crunch Podcast delivers actionable insights, business tips, and financial know-how to make running your business easier and more rewarding.


We’re not a corporate machine—we’re a proudly independent team of 120+ passionate staff and freelancers, backed by personal investment, private supporters, and the incredible Crunch community.


Whether you're just starting out or scaling up, tune in for honest conversations, tax-perfect advice from our team of accredited accountants, and stories from people who’ve been where you are.


– Darren, Luke, Norf & Poppy
(The Crunch Podcast Team)

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Business

Episodi

How to Get a Mortgage When You're Self-Employed
10-06-2025
How to Get a Mortgage When You're Self-Employed
Think being self-employed means you can’t get a mortgage? Think again! In this eye-opening episode, Crunch founder Darren Fell is joined by mortgage expert Rob Starr from Seico—Crunch’s preferred mortgage partner—to bust the biggest myths around mortgages for the self-employed in 2025.Rob brings over 30 years of experience helping freelancers, contractors, and small business owners successfully secure home loans—even after being turned down by traditional banks. This episode is packed with real-world insights and practical advice tailored to self-employed professionals.🔍 What you’ll learn: ✔️ Why banks often say “no”—and why that’s not the end of the road ✔️ How self-employed people can often borrow more than they think ✔️ The #1 mistake to avoid when applying ✔️ What lenders really care about—income, dividends, retained profits ✔️ How to improve your credit score before applying ✔️ Tips for getting approved even with bad credit ✔️ A simple, step-by-step approach to getting your mortgage stress-freeWhether you're planning to buy your first home or thinking about refinancing, this episode gives you the clarity and confidence you need to move forward.👉 Need help? Call our Crunch Advisors at 0330 404 8746 or visit www.crunch.co.uk. We're here to make your side-hustle journey as smooth as possible.Crunch delivers accounting and financial services to empower the self-employed and small business owners: https://www.crunch.co.ukInstagram: https://www.instagram.com/countoncrunchLinkedIn: https://www.linkedin.com/company/countoncrunchFacebook: https://www.facebook.com/countoncrunchTwitter: https://twitter.com/countoncrunch
How to Actually Succeed in E-Commerce (PACRA Framework Explained)
10-06-2025
How to Actually Succeed in E-Commerce (PACRA Framework Explained)
🎙️ The PACRA Blueprint: Build & Scale Your E-Commerce Brand Like a ProAre you ready to launch or grow a successful e-commerce business but not sure where to start? In this episode, Darren sits down with Jason Russell—an e-commerce veteran with over 23 years of experience and a track record of success with major brands like Lookfantastic and Revitalash.Jason breaks down his PACRA Blueprint, a step-by-step framework designed to take your online store from zero to thriving. Whether you're new to e-commerce or ready to scale, this episode is packed with practical strategies, real-world insights, and must-have tools to help you build a brand that lasts.What you’ll learn: ✔️ Proposition – How to craft a product and message that resonates ✔️ Acquisition – Budget-friendly strategies to drive high-quality traffic ✔️ Conversion – Design and UX tips to turn browsers into buyers ✔️ Retention – How to keep customers coming back ✔️ Analysis – Using data and benchmarks to fine-tune your success🎧 Plus, Jason shares all the go-to tools he recommends—from analytics platforms to loyalty programs and influencer tracking software.Don’t miss this masterclass in modern e-commerce. Whether you're just starting out or scaling up, Jason’s PACRA method is the roadmap you need.👉 Listen now and get one step closer to e-commerce success. Connect with Jason Russell on LinkedIn: http://bit.ly/4aGFbmf👉 Need help? Call our Crunch Advisors at 0330 404 8746 or visit www.crunch.co.uk. We're here to make your side-hustle journey as smooth as possible.Crunch delivers accounting and financial services to empower the self-employed and small business owners: https://www.crunch.co.ukInstagram: https://www.instagram.com/countoncrunchLinkedIn: https://www.linkedin.com/company/countoncrunchFacebook: https://www.facebook.com/countoncrunchTwitter: https://twitter.com/countoncrunch