Send us a textWhat drives disadvantaged communities to tolerate higher pollution levels, and can sustainable housing be the answer to urban inequality? This episode promises to unravel these complex questions with the expertise of Chris Timmons, a leading professor from UW-Madison. Chris, who has had an illustrious academic journey through institutions like Georgetown, Stanford, Yale, and Duke, balances his professional life while raising triplets, providing a unique perspective on managing both academic and personal challenges.Chris shares his groundbreaking research on non-market valuation, environmental justice, and the economic impact of poor air quality and toxic waste remediation. We delve into the often overlooked factors that influence the housing decisions of disadvantaged groups, such as the complexities of hedonic analysis and the role of political power in pollution monitoring. Discover how comprehensive data collection and strategic policymaking can address these issues and improve urban living conditions.From the economic incentives for developers to adopt sustainable practices to the role of urban trees in cooling cities and increasing property values, Chris provides invaluable insights into sustainable real estate. Explore the intricacies of carbon pricing and the economic implications of sourcing sustainable wood. Through this engaging discussion, we shed light on the need for equitable and effective systems to combat carbon emissions and promote environmental justice, making this a must-listen episode for anyone interested in the intersection of economics and environmental sustainability.

Send us a textUnlock the secrets of sustainable forestry and timberland management with our special guest, Troy Harris, Managing Director of Timberland and Innovation Wood Products at Jamestown. With over three decades of experience in the industry, Troy takes us on a journey from his early days in pulp and paper companies to his current role, where he champions institutional investments in timberland as a real asset class. We'll explore Jamestown's innovative sustainability practices, including adaptive reuse of buildings and the incorporation of mass timber, balancing environmental goals with commercial needs.Troy provides an in-depth look at the intricate and cyclical nature of forest ecosystems, debunking common misconceptions about forestry practices. We discuss the importance of sustainable certification programs and proactive measures to prevent wildfires and disease, illustrated by real-life examples like the wildfire in Redding, California. Plus, Troy sheds light on the burgeoning field of carbon offsets and mass timber innovations, explaining the mechanics of forestry carbon credits and the concept of additionality.In this episode, we also explore the role of government support in expanding the mass timber industry, detailing projects like Ponce City Market in Atlanta. Learn how sustainable development through locally sourced timber and adaptive reuse projects fosters local economies and enhances modern construction solutions. Whether you're passionate about environmental sustainability, interested in innovative construction methods, or curious about the economic benefits of forestry, this episode offers a comprehensive look at the multifaceted advantages of sustainable forestry and mass timber.

Send us a textEver wondered how a modeling career could lead to a thriving fitness empire? In this episode of the Neutral Podcast, we chat with Peter Krause from PK Fitness, who shares his captivating journey from strutting runways around the globe to becoming a fitness mogul in Madison. Peter's openness about his early struggles, including an eating disorder, resonates deeply, showcasing how these personal challenges ignited his passion for health and fitness. We explore how his appearance on "The Bachelorette" in 2017 catapulted his business and public profile, adding an intriguing twist to his entrepreneurial journey.Peter's story doesn't stop at personal training success; he dives into the nuances of expanding his business with innovative concepts. From implementing 24-hour fitness center models to integrating nutritional guidance, Peter’s adaptability shines through, especially during the pandemic when he pivoted to virtual classes to keep his community engaged. We'll learn about the importance of strategic partnerships and how Wisconsin's seasonal gym attendance fluctuations have shaped his business strategies.As we wrap up, Peter delves into the exciting frontier of wellness-centered spaces within residential builds, bringing his expertise in fitness layout and design to the table. He reveals his approach to creating micro spas and holistic wellness amenities that not only attract tenants but also generate revenue. We also touch on the pitfalls of quick-fix health solutions and emphasize the value of long-term, sustainable health practices. Join us for an insightful conversation packed with valuable lessons from Peter's extensive experience in fitness, nutrition, and holistic well-being.

Send us a textDiscover how cutting-edge design and sustainability practices are revolutionizing modern architecture. Join us as we welcome Asta Fivgas, Director of Pre-Construction at Reflections Window and Wall, to provide an insider's look at the innovative Passive House rated glass facade for the 32-story Edison project in Milwaukee. Learn about RWW's pioneering use of low embodied carbon aluminum, powered by renewable energy sources, and their global collaboration with partners in Shanghai, Mumbai, and Doha. Asta’s expertise sheds light on the future of sustainable construction and the intricate global supply chain that supports it.Uncover the secrets to optimizing building performance with groundbreaking thermal techniques. This episode dives into the critical role of air tightness in boosting thermal efficiency, even with high-performance triple-glazed units. We explore the crucial implementation of thermal breaks, the use of polyamide fiberglass extrusions, and strategies to balance occupant comfort with building aesthetics. Delve into how these innovations ensure energy efficiency without sacrificing light and openness, transforming mass timber buildings into paragons of modern, sustainable design.

Send us a textReady to uncover the secrets behind sustainable real estate development? Join us on the Neutral Podcast as we sit down with Dan Whelan from Harbor Bay Ventures. Dan shares his remarkable journey from aspiring sports journalist and professional football player to becoming a leading figure in real estate development. Learn how a spontaneous visit to a construction site during his MBA studies sparked a passion that led him to navigate complex redevelopment projects and ultimately pioneer innovative mass timber construction.Discover the multifaceted benefits of mass timber, including environmental advantages, faster builds, and reduced labor costs. Dan reveals how Harbor Bay Ventures pivoted its focus to timber construction, reshaping their pipeline of multifamily and student housing projects. Hear real-world examples from Cleveland, Atlanta, and Salt Lake City, illustrating how high-quality timber buildings not only command higher rents but also present compelling investment opportunities. Explore how timber's unique aesthetic and sustainability credentials are capturing the interest of both cities and investors, despite the initial unfamiliarity within the market.Navigate through the challenges and solutions in mass timber construction and capitalization amidst current macroeconomic conditions. Dan shares insights on how higher material costs can be balanced by labor and time savings, the importance of industry experience, and strategic investment approaches in today's economic climate. We also discuss the critical issues facing the housing development sector and the potential future implications for the construction industry. Tune in for a dynamic exploration of sustainable development, strategic investment, and the vibrant life in Cleveland, including upcoming local events.

Send us a textCan the design of our cities actually impact our health and well-being? Join us for an enlightening conversation with Jeff Rizmo, partner and CIO at Gale, as we unravel the complex interplay between urban design, sustainability, and public health. From his multicultural roots in Colorado to his pivotal role in Copenhagen, Jeff’s journey is a testament to the transformative potential of thoughtful urban planning. He shares how his engineering background and a life-changing study abroad experience in Denmark led him to the forefront of sustainable urban design, inspired by the legendary Jan Gehl.Discover the cutting-edge City Design and Social Science program at the London School of Economics through Jeff’s eyes. Combining architecture, sociology, and anthropology, this unique program equipped him with essential skills for modern city planning. Jeff reflects on how his Danish heritage and family history in design have come full circle, influencing his mission at Gale to advocate for human-centered urban spaces. We also discuss Gehl's "Life Between Buildings" philosophy and its evolution towards life-centered design, integrating sustainability and ecological considerations.We tackle pressing urban issues, from childhood obesity in London to the paradigm shift towards the 15-minute city concept. Jeff offers thought-provoking insights into how built environments, transportation, and food accessibility can shape public health. Learn about the innovative strategies aimed at creating more walkable, inclusive communities and the critical role of empathy in urban development. By fostering a deep understanding of social dynamics, Jeff champions the creation of cities designed with kindness and empathy, ensuring they are livable, sustainable, and inviting for all.

Send us a textEmbark on a journey with Cara Elkhorn, a trailblazer in sustainable urban development, as she shares her expansive knowledge and experience in transforming cityscapes into eco-friendly spaces. From Beijing's sprawling urbanity to the green initiatives of Copenhagen and New York, Cara takes us through her evolution in the industry, highlighting her time at Sidewalk Labs and the emergence of venture investing in real estate technology. We explore the significance of sustainable materials like mass timber and the influence they hold in crafting carbon-neutral buildings, setting a precedent for future urban development.Dive into the complex tangle of housing policies and the transformative power of converting office spaces into residential havens, using the concrete examples of New York City's challenges and Calgary's triumphs. Cara elucidates the intricacies of the proposed housing compact aimed at mitigating suburban housing shortages and the vital transition from successful pilot projects to widespread city implementations. Discover how strategic changes in policy can reshape our urban environments and better align with the ever-evolving demands of society.Lastly, listen closely as we unravel the substantial role of government procurement in nurturing climate technology innovations. From California's wildfire detection initiatives to the Department of Defense's net-zero building projects, we highlight the crucial ways in which strategic purchasing can hasten the move towards a more sustainable future. We even take a sneak peek at the cutting-edge work of Woodoo and their augmented wood materials, poised to revolutionize the construction industry. This episode with Cara Elkhorn is a treasure trove for enthusiasts of urban sustainability, policy, and technology's power to effectuate change.

Send us a Text Message.In this episode of The Neutral Podcast, we sat down with Ray Hartshorne, Co-Founder and Partner at Hartshorne Plunkard Architecture ("HPA"). He and his team at HPA are leading the design for The Neutral Project's historic development in Milwaukee, The Edison. Join us as we discuss the history of architects and builders using wood in construction dating back several hundred years and how Ray and his Co-Founder Jim Plunkard have used it in historic rehabilitations to mass timber towers like The Edison. Along with HPA's philosophy of reusing and repurposing old historical buildings, it not only helps preserve a city's architectural history but is also the most sustainable practice in construction and building design.

Send us a Text Message.Embark on a captivating journey through the landscape of sustainable real estate development and investment with our esteemed guest, Douglas Lyons of Promark. His impressive career arc, from intern to Managing Principal, weaves a story of innovation and adaptation in an industry that never stands still. Tune in as Doug unveils the lessons learned from economic cycles and his collaborative ventures with real estate titans, offering a masterclass in the synthesis of private equity and capital markets.This episode peels back the layers of real estate investment structures, providing a clear-eyed view into the complex interplay between REITs and private equity. Doug's expertise shines as he breaks down the tax advantages of REITs, juxtaposing them against the more traditional private fund structures, and revealing how modern investment strategies are blending these models. For anyone intrigued by financial frameworks or pondering the distinctions between publicly traded and private real estate entities, Doug's insights are an invaluable resource.As we navigate the currents of commercial real estate investment, Doug shares his strategic pivot from office spaces to multifamily and industrial assets, underscoring the importance of resilience in target markets. He also addresses the post-global financial crisis climate, balancing private equity with mezzanine lending, and the evolving landscape of sustainable development. With a spotlight on the challenges of current capital markets and the push for environmentally responsible development, this episode is a beacon for investors and developers charting a course through the future of real estate.

Send us a Text Message.Venture into the green frontier of construction with Woodworks' Ricky McLean as we uncover the transformative world of mass timber, a material that's reshaping our urban landscapes. Witness the sustainability revolution through Ricky's lens, from his pivotal work on groundbreaking projects like Baker's Place and the Edison to the nitty-gritty of technical wood construction support. Through our conversation, you're guaranteed an unparalleled look into how mass timber is not just a building material, but a beacon for eco-conscious development.Fire safety, a paramount concern in any structural innovation, gets a thorough breakdown in this episode as we navigate the complexities of code evolution and the latest advancements in adhesive technology. Discover how mass timber is conquering new heights with enhanced fire resistance, and join us for tales of collaboration with cities like Madison and Frisco, where early dialogue with local authorities illuminated the path to approval for these wooden marvels. With Ricky's expert guidance, we decode the intricate dance between design, code compliance, and the fire dynamics that ensure our skyscrapers can touch the sky safely.The economics of mass timber might just surprise you, as we peel back the layers of cost optimization, insurance considerations, and the broad value proposition that makes this sustainable material a wise choice. Delve into the future possibilities that the 2024 code changes herald, promising new avenues for cost-efficiency and design innovation. For the aspiring builders of tomorrow, Ricky's passion for mass timber paves the way, offering insights and resources for those eager to join the vanguard of sustainable architecture.

Send us a textPrepare to unlock the secrets of sustainable forestry and the timber industry with our esteemed guest, Thomas Mende, the visionary leader of Binderholz Timber. Through his lens, we journey from the roots of a modest family sawmill to the towering success of a global lumber enterprise. Witness firsthand how a dedication to innovation and efficiency has not only shaped Binderholz's rise but also contributed to the larger narrative of responsible resource management and value-added wood production.As we navigate the terrain of U.S. forest management, we uncover the intricate dance between nature's preservation and the burgeoning demands of the lumber trade. Thomas's expertise lays bare the complexities of mitigating wildfire risks while sustaining industrial growth—a delicate balance shared by few. We cast our gaze over to Austria, drawing parallels and contrasts with American forestry, and explore how cultural shifts are reimagining wood's role in construction through the transformative power of mass timber.Finally, we delve into the technological mastery behind turning logs into architectural wonders. From the stringent certification processes that steward the ethical journey of timber to the sophisticated ballet of moisture management essential for quality and durability—each step is a testament to the industry's capability to adapt and excel. Thomas's insights reveal the hurdles and victories faced by U.S. producers, offering a glimpse into the future of lumber production, where technology and tradition coalesce to redefine the essence of sustainability.

Send us a textIn this episode, we are joined by Oliver David “OD” Krieg, CTO at Intelligent City, to discuss the topics of building design automation, dissecting the intricacies of breaking buildings down to their constituent elements, and exploring the delicate balance between designing for manufacturing efficiency versus end-user experience. We delved into the profound influence of nature on design methodologies and unearthed the challenges inherent in design automation. Join us as we investigate the complexities of system architecture, manufacturing automation, component design, and the future of sustainable, efficient buildings.

Send us a Text Message.In episode 5, we welcomed Johannes Habenbacher Chief Technology Officer of KLH Massivholz, which also happens to be the supplier of mass timber for The Neutral Project’s Bakers Place.In  this episode we discuss the pioneering role of KLH in the rise of mass timber construction, their processes for converting logs into lamellas, and argue the need for a commitment to sustainable forestation plus certification and reusing materials in mass timber and CLT production. This episode offers a glimpse into the journey of transforming raw timber into versatile construction materials.

Send us a textIn our latest episode, we welcomed Ben Stevens, author of "The Birth of a Building," to explore the dynamic realm of real estate development. Our discussion navigated the delicate balance between merchant and long-term hold development strategies and weighed each approach's pros and cons. We explored the incentivization of sustainable real estate development initiatives and dissected the risks and rewards of sustainable innovation from the capital market perspective. Through insightful analysis, we evaluated the cost-benefit considerations of integrating sustainable innovation into real estate development projects, shedding light on the importance of sustainable practices. Lastly, we delved into the critical topics of embodied carbon and discussed zoning reform, highlighting the impact of zoning on shaping the urban landscapes of our future cities. For more information about Ben or to find his book and published work, please visit the links in the resources section. Resources:Book The Birth of a Building - https://www.goodreads.com/en/book/show/52915007Skyline Forum - https://theskylineforum.com/us/

Send us a Text Message.Unlock the transformative power of sustainable architecture as we sit down with Andrew Waugh, the visionary behind Waugh and Thistleton Architects, and delve into the remarkable two-decade journey of mass timber construction. This episode promises to unpack the environmental superiority of timber, highlighting its pivotal role in carbon sequestration and its reduced impact on foundations, sparing the earth from unnecessary harm. Step into the world of sophisticated, componentized systems and rigorous R&D that have propelled timber from simple construction material to an innovation powerhouse in building design.Expect to be enlightened on the intricacies of life cycle assessments and their importance in recognizing an 'architecture of sufficiency.' We explore the shift from operational to embodied carbon, driven by enhanced energy efficiency, and the urgency for transparent LCAs to inform responsible design decisions. Andrew Wa brings to light the innovative concept of leasing mass timber for buildings, which not only promotes environmental responsibility but also boosts the lifespan and value of construction materials. Through our conversation, you'll gain insights into the collaborative efforts necessary to overcome modern construction challenges and the pursuit of cost equivalence through strategic design solutions.As we round up our discussion, we touch upon the symbiotic relationship between sustainable forestry practices and urban development. The episode ventures into the rich potential of mass timber to redefine our engagement with nature and the critical need for sustainable building practices in burgeoning global regions. We wrap up by emphasizing the integral role of community engagement and collaboration in driving sustainable innovation, illuminating the Neutral Project's dedication to sustainable development. Be sure to join us on this journey, where each brick laid in knowledge further cements our collective path to a green future in architecture and beyond.

Send us a textIn this episode, we had the pleasure of hosting Jerker Lessing, Adjunct Professor of Civil and Environmental Engineering at Stanford. Our conversation delved into the transformative realm of industrialized construction and how it compares to traditional construction methods. Jerker, who earned a PhD from Lund University in Sweden, is also the Director of Research and Development at BoKlok, Sweden’s residential housing concept, which aims to provide affordable sustainable home ownership in the form of industrialized, efficiently built homes. Read Jerker’s thesis “Industrialised House-Building Concept and Processes”, and his dissertation “Industrialised House-Building - Conceptual Orientation and Strategic Perspectives”.Imagine stepping into a world where building homes is as precise and customer-focused as crafting a fine automobile. That's the reality our esteemed guest, a hybrid of academic brilliance and industry savvy, brings to the table in our latest conversation. With roots at Lund University and a career spanning innovative companies like Terence and BoKlok, he takes us on a tour from academia to the cutting edge of sustainable real estate and industrialized construction. His collaboration with Stanford University and significant contributions to annual conferences are molding the minds that will build our future.Transitioning to the nuts and bolts of industrialized construction, our guest unravels the systematic approach that's revolutionizing the way we think about building. While traditional construction methods often start from scratch, industrialized construction is a symphony of process orientation, prefabrication, and supply chain management that sings the tune of efficiency and environmental consciousness. The episode illuminates the successful partnership between Skanska and IKEA that birthed BoKlok, and the strategic R&D efforts that are pushing the boundaries of housing innovation. It's a deep dive into a world where customer value is king, and long-term collaborations are the cornerstone of redefining industry missions.Revving up the discussion, we shift gears to compare the intricacies of the construction industry with the automotive world, revealing the strategic playbooks of companies like BoKlok and Bindelholz. Whether it's focusing on market demands or leveraging core competencies, these industry leaders are steering towards a future where sustainable practices are integrated seamlessly into their foundational strategies. This episode isn't just about understanding how to construct buildings; it's about crafting a sustainable future, one innovative brick at a time. Join us for a journey into the heart of modern construction, where every nail, beam, and blueprint is a step towards a greener tomorrow.

Send us a textLearn More at: https://www.theneutralproject.comMichael Green, Founder and Principal of Michael Green Architecture (MGA), and the man who is credited for coining the term “mass timber”, joins us to discuss an array of topics, from responsible forestry, to insights into the intersection of sustainability, architecture, and urban design. Learn how mass timber not only enhances the sustainability of buildings but can also contribute to human well-being. Additionally, we explore the importance of FSC and SFI-certified wood, delving into the intricate process of sourcing sustainable wood and mass timber. Our conversation also touches on the utilization of AI in forestry, democratizing natural resources, and addressing the divide between rural and urban communities.Lastly, listen as Michael Green shares his unique perspective on mitigating the carbon footprint of parking structures, exploring innovative concepts like self-driving cars and valets, and a visionary look into re-imagining cities and urban infrastructure. We conclude our conversation by discussing F I V E, a concept Michael Green and MGA are working on that focuses on the potential of using plant-based materials in buildings. This forward-thinking approach aims to revolutionize construction practices and foster sustainability on a grand scale.Join us as we embark on a journey through sustainable architecture, urban design, and visionary concepts with Michael Green. Together, we explore the potential of mass timber, the intricacies of sourcing sustainable materials, and the exciting possibilities that F I V E presents for the future of building design.LinkedIn:Instagram: https://www.instagram.com/the_neutral_project/https://www.linkedin.com/company/the-neutral-project/