Have you ever considered customer and employee experience as a balancing act between the logical side (all the brainy stuff like analytics and management) and the emotional side (the feelings and perceptions)?

And how do brands actually find the right balance between the serious, analytical side and the touchy-feely, emotional side of these experiences?

In this episode of CX-WISE, our host, Nathan Bennett, engages in a thought-provoking conversation with the distinguished Nate Brown. Together, they unravel the intriguing concept that CX and EX are a fusion of science and art.

Nate shares his wisdom on achieving great CX by creating a sense of psychological safety for everyone involved in your business. He also talks about WHY and HOW the frontlines of customer experience are the 'knowledge curators'.

Unearth the valuable insights Nate Brown gained from pickleball, drawing unexpected parallels with employee experience. This narrative provides a fresh and relatable perspective that leaves you with practical lessons to apply in your own professional journey.

P.S.- Make sure to listen closely for your chance to win a free copy of Nate’s recommended book.