Join Sadaf Beynon and Matt Edmundson on Podjunction Podcast as they explore the art of audience engagement with Steven Pemberton, host of Voice Like a Lion. Discover how blending storytelling with actionable advice can boost your podcast's appeal and learn the importance of consistency and repurposing content for growth.
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Timestamps:
0:00 Intro
2:41 Blending Stories with Actionable Advice
6:00 Social Media and Podcast Promotion
10:07 Storytelling and Emotional Connection
17:41 Consistency in Podcasting
24:27 Prioritising Tasks for Success
30:41 Upcoming Episodes and Guest Insights
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Key Takeaways:
1. Blend Stories with Actionable Advice: Steven emphasises the importance of combining storytelling with practical steps to engage listeners. By bridging narratives with clear, actionable advice, podcasters can create memorable content that resonates with their audience, making it easier for them to apply the insights shared.
2. Consistency is Key: Steven highlights the significance of maintaining regularity in podcasting efforts. Whether it's through frequent episode releases or consistent social media engagement, staying consistent helps in building and retaining an audience. He suggests that increased frequency in both podcasting and social media can lead to substantial growth in listenership.
3. Repurpose Content for Greater Reach: Steven advises transforming podcast episodes into short-form content to capture attention and drive more listeners. By extracting key moments and creating engaging snippets, podcasters can effectively promote their episodes on various platforms, enticing potential listeners to explore the full content.
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